Symposia•Psst! Wanna Buy Some Doc?•Resources
Click here for presentation slides (1.05 M) - complete slides from 1-hour session in a PowerPoint show format.
The following books are useful and relevant to this presentation.
Order Crossing
the Chasm : Marketing and Selling High-Tech Products to Mainstream Customers
or Inside
the Tornado : Marketing Strategies from Silicon Valley's Cutting Edge
Today!
Order Hardball for Women : Winning at the Game of Business Today!
Order Corporate Instinct: Building a Knowing Enterprise for the 21st
Century Today!
First,
Break All the Rules : What the World's Greatest Managers Do Differently
Order The Knowledge Evolution : Expanding Organizational Intelligence
Today!
