Presentations
All these presentations can be given at your company or for your group. Contact us for more information.
Moving
to Topic-based Authoring: Making the Business Case
You see the workflow and schedule benefits if you move to topic-based
authoring. But how do you communicate that to your boss? Especially in
these uncertain economic times, how do you explain the cost savings if
you change your authoring methods?
Document to the Question
This presentation discusses how to identify user questions, group them
into categories, then decide which categories go online and which go on
paper. Document to the Question is available as a half-day or full-day
seminar for private or corporate presentation.
Psst! Wanna Buy Some Doc?
More than half the battle of selling documentation (whether to clients
or in-house) involves educating the "buyers" as to why what
we do matters to the business! It seems like most of the non-doc people
we encounter think that documentation is a necessary evil—when we
all know it's simply necessary.
Identity Crisis: the Persona
as a Tool for Evaluating Information
Knowing your audience's demographics is well and good, but statistics
are not people -- and we write for people. This session explains how to
turn statistics into a "persona" and use that to improve and
sustain your information design.
We're Just Like You Only We Use
Words
Many people think technical writers write documentation the way they wrote
term papers--frantically, at midnight the day before it is due. Bonni
Graham will describe how writers and developers can agree on a documentation
process. This process must parallel engineering development and include
adequate time for documentation development and review.
Management by Leveraging Your Personality
Flaws
Afraid of being a Pointy Haired Boss? This session will guide you to understand
and recognize how your own personality affects your staff -- and how you
can leverage that to everyone's advantage.
Indexing With a Vengeance
A good index is more than just a list of terms at the back of the book.
A good online index is more than the Windows Find tool. Indexing, a form
of writing in and of itself, requires as much thought as the development
of the manual body. However, it's not as scary as it seems.
Corporate 101/Proving Our Worth
Technical communicators may work in customer support, product development,
marketing, mutli-functional teams, or are responsible to different departments
and competing imperatives. Business skills could be the difference between
thriving in an organization and being the first in the layoff line. Technical
communicators need to be able to better define and communicate their role
within their organizations. Bonni Graham will discuss some sample business
objectives of a technical publications department and how technical communicators
can contribute to the department's success and prestige within the organization.
Professional documenters (such as Manual Labour) understand how to create User Guides and other documentation that lead to confident customers.
These customers use and recommend products more, resulting in higher sales.
They also call customer support hotlines less, resulting in lower costs.
Telephone:
1-619-768-2389
General
Information and Sales: bgraham@manuallabour.com
4079 Governor Dr #333
San Diego CA 92122
For Email
Marketing you can trust
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